September 29, 2023
Billy Crudup stands near a Brightside poster in Hello Tomorrow.

“Anchored by Billy Crudup’s magnetic lead efficiency, Whats up Tomorrow! is a captivating, if shallow, retrofuturistic sci-fi dramedy collection.”


  • Billy Crudup’s charismatic lead efficiency
  • A novel, well-realized retrofuturistic aesthetic
  • Haneefah Wooden’s memorable supporting flip


  • A number of repetitive filler episodes
  • Plenty of one-note supporting characters

Jack Billings is a easy talker. The opening scene of Apple TV+’s newest sci-fi unique collection, Whats up Tomorrow!, makes that explicitly clear. The touring salesman (as performed by Billy Crudup) has the uncommon, Don Draper-esque capability to determine precisely what different individuals need to hear and persuade them that no matter product he’s promoting is strictly what they’ve been in search of all alongside. Within the case of Whats up Tomorrow! — which takes place in a retrofuturistic alternate actuality — that product simply so occurs to be timeshares in a burgeoning group on the moon.

Jack claims the true property growth, often known as “Brightside,” is a spot the place Earth’s blue-collar employees will be capable to go and luxuriate in the identical lunar luxuries which have beforehand been reserved solely for individuals who are rich sufficient to afford entry to them. In fact, most of Jack’s prospects see shifting to Brightside as a strategy to escape their issues on Earth, and Crudup’s crude door-to-door salesman is aware of that. However as is the case with all issues that sound too good to be true, there’s extra (or much less, relying on the way you see it) to Brightside than meets the attention.

Billy Crudup points toward the sky while Nicholas Podany and Haneefah Wood look on in Hello Tomorrow.
Apple TV+

If that looks like a spoiler, you’ll possible be relieved to know that it truly isn’t. Whereas Whats up Tomorrow! does hold the specifics of Jack’s Brightside schemes mysterious for many of its 10-episode first season, the collection’ premiere makes it clear that not the whole lot he says about the true property growth is true. Whats up Tomorrow! in the end isn’t all that involved with how actual Brightside is or isn’t, both. The present’s disinterest in such issues is reflective of Jack’s personal nonchalance towards the fact of his product.

Jack is a liar, and Whats up Tomorrow! — created by Amit Bhalla and Lucas Jansen — desires viewers to know that. However he’s additionally an intense, unyielding dreamer, one who believes that the promise of a greater tomorrow is, in and of itself, a product value promoting. All through its first season, Whats up Tomorrow! follows Jack as he makes an attempt to persuade everybody round him, a few of whom are extra conscious of the fact of his schemes than others, {that a} lie can turn out to be a fact if sufficient individuals consider in it.

Whats up Tomorrow! is at its greatest is when it forces Crudup’s Jack to truly grapple with the ethical implications of his actions. Sadly, most of these moments come within the second half of the collection’ first season after the precise particulars about Brightside have lastly been revealed. Within the episodes main as much as that reckoning, Whats up Tomorrow! does continuously wrestle to satisfyingly stretch out its preliminary mysteries. The collection’ first few episodes tend to really feel repetitive and slight in a means that can typically depart you questioning how a lot depth truly lurks beneath the floor of its story.

Dewshane Williams, Hank Azaria, and Haneefah Wood stand together in Hello Tomorrow.
Apple TV+

The dramedy’s preliminary installments spend a lot of their time specializing in Jack’s relationship together with his estranged son, Joey (Nicholas Podany), who doesn’t even acknowledge his father when he comes into city at some point to promote some Brightside timeshares. When Joey expresses an curiosity in Brightside, Jack sees a chance to attempt to forge an precise relationship together with his son, who he brings into his touring salesman enterprise with out initially divulging the true nature of their connection.

Jack’s choice to take Joey on as his mentor presents the opening episodes with loads of dramatic risk and pressure, however the collection’ center chapters wrestle to search out new methods to discover and check their relationship. Joey’s by no means given a lot characterization outdoors of his connection to Jack, both, which leaves the character feeling one-note for many of the first season. The identical goes for a lot of of Jack’s workers/co-workers, together with Hank Azaria’s playing addict, Eddie, and Dewshane Williams’ overly formidable Herb, each of whom really feel extra like caricatures than compelling minor figures.

Of the present’s supporting characters, solely Haneefah Wooden’s headstrong Shirley makes a lot of a memorable impression. As one of many few figures in Whats up Tomorrow! who’s able to outsmarting Jack, Shirley makes for a compelling and formidable counter to Crudup’s charming schemer. As the focus round which the whole lot else within the collection revolves, Crudup can be reliably magnificent as Jack, a person who genuinely believes that the lies he tells serve an awesome, admirable objective. Crudup brings Jack’s moments of weak point and desperation to life with the identical unwavering depth as he does his numerous, sometimes sermon-like gross sales pitches.

Billy Crudup stands with his hands on his hips in Hello Tomorrow.
Apple TV+

With administrators like Jonathan Entwistle (The Finish of the F***ing World) and Stacie Passon (Dickinson) on board, Whats up Tomorrow! emerges over the course of its first 10 episodes as probably the most visually placing exhibits of the 12 months. Its retrofuturistic aesthetic permits the Apple TV+ collection to mix its recognizable midcentury clothes, furnishings, and structure with its personal imaginative sci-fi innovations. From minute particulars like self-popping popcorn containers and self-tying ties to huge creations like floating automobiles, Whats up Tomorrow! feels at instances like a stunningly well-realized live-action iteration of memorable sci-fi cartoons like The Jetsons.

Its visually pleasing look and texture assist Whats up Tomorrow! stand out farther from the remainder of TV’s present and up to date sci-fi choices. Its first season is much from excellent and about two episodes too lengthy, however the collection can be constantly compelling and well-crafted sufficient to make watching it a surprisingly straightforward act. That’s assuming, after all, that viewers are in a position to look previous the truth that, very similar to its morally doubtful protagonist, Whats up Tomorrow! is much extra shallow than its well-dressed exterior suggests.

The primary three episodes of Whats up Tomorrow! are streaming now on Apple TV+. New episodes premiere weekly each Friday. Digital Tendencies was given early entry to all 10 episodes of its first season.

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