Electrical car startup Rivian is reportedly engaged on an e-bike. In line with , CEO RJ Scaringe informed Rivian staff of the venture throughout a company-wide assembly the automaker held on Friday. He stated the startup had a “small group” of engineers engaged on a motorcycle.
Bloomberg couldn’t verify if Scaringe was referring to an electrical bike or bicycle, however the outlet notes Rivian has patents for biking parts and designs. Prior to now, Scaringe has stated Rivian needs to broaden into the micromobility market ultimately. Rivian didn’t instantly reply to Engadget’s remark request.
The information that Rivian might be engaged on an e-bike is available in the identical week that the corporate that will have an effect on six p.c of its workforce. The cuts symbolize the second main restructuring Rivian has undertaken in lower than a 12 months. The corporate stated the transfer was an effort to refocus itself on scaling manufacturing of its R1T and R1S EVs and, in flip, put Rivian on the trail to long-term profitability. On Friday, Scaringe reportedly informed staff Rivian had unfold itself skinny by making an attempt to do an excessive amount of without delay.
Making an attempt to broaden into the e-bike market when the corporate has but to make a revenue may not make a lot sense, however there’s a compelling motive for Rivian to pursue that technique. Even , the biking market was rising due to the recognition of e-bikes. In truth, electrical bikes have constantly outsold electrical automobiles and vehicles. It’s no shock since they’re considerably cheaper to supply and thereby value much less for shoppers to purchase. A motorcycle then might be what Rivian must change into worthwhile sooner.
All merchandise really helpful by Engadget are chosen by our editorial workforce, unbiased of our father or mother firm. A few of our tales embody affiliate hyperlinks. In the event you purchase one thing by way of considered one of these hyperlinks, we might earn an affiliate fee. All costs are appropriate on the time of publishing.
